When starting our collaborative journey together last year, florist Sissel Willbro and I didn’t know where our creativity would take us. We knew we aimed at getting published in book International Floral Art 2016/2017, and that we wanted to deal with a subject very close to heart.

The project grew into highlighting the daily balancing act and struggle of young women between their own emotional integrity and the constant threat of falling for a skewed medial and distorted everyday pressure. The perishable organic plant arrangements are used to symbolize the fragile balance, and they merge with stories in the surreal worlds of my photographs to illustrate the mental landscape.

And now I’m happy to say, we are published in the book we aimed for (link to book):

“With 304 pages of the most striking floral arrangements, the International Floral Art 2016/2017 is another exceptional tribute to the wonders of floral art. An absolute favourite of many, the International Floral Art series has become an essential resource, reflecting the diverse and ever-evolving floral art scene. Over 200 international artists, both up-and-coming as well-established designers, sent in their best designs. It accounts for the extraordinary diversity and the refreshing mix of arrangements in this volume.

Packed with artful and inventive new designs and showcasing many contemporary styles and techniques, this is a must-have for anyone interested in floral art, from those with fingers itching to create, to those who just want to stand back and admire the incredible talents of others.“

A massive THANKS to the wonderful women involved in the project so far. How impossible it would have been without you. You are OH so incredible. <3

Photography | JENNY JACOBSSON
Floral Art Designer | SISSEL WILLBRO of Fröken Blomma
Hair and Make Up Artist | SABINA SELIN of Style By S
Models | ELNA NILSSON (umbrella), CHRISTINE GLANSBERG (ballerina), ANNIKA HOLMDAHL (masks), NAZANIN ZAREI (shield) & SOFIA SEGERSTRÖM (box)