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JO! Models Fashion Project

We got a fashion assignment from JO! Models to create a still image and video campaign at the prospect of the upcoming relaunch and rebranding of the company, former ModelOne. Also, we were creating shots for the model’s portfolio.

A few weeks ago I posted a sneak peak of the session.

IMAGE AND PROJECT BRIEF
Stop motion video and collage:
Dynamic, movement, high energy. Cool, streety, sexy, rock’n roll…

Portfolio images:
usable and diverse

 

Collage connected to the video:


 

Portfolio images for Emma:


 

Some more Behind the Scenes footage of our studio session:

Photography and post production: Jenny Jacobsson, Joacim Schwartz, Morten Clausen, Nadim Elazzeh, Pernilla Skoglund
Project leader/creative director: Per Zennström
Stylist and client: Jennie Bramer
Make up & hair: Jeanette Rokas of Rokas Prestige
Model: Emma of JO! Models

 

MY TIP FOR FURTHER READING!
fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Torslanda flygfält, Emelie Arvidsson, Aleksandra LucicMore curious about the world behind fashion photography? Get a peek Behind the Scenes of the making of the fashion editorial ‘End of line’ published in Unfolded Magazine.
 

 


DO YOU LIKE THE WORLD OF FASHION AND PHOTOGRAPHY?
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3 Comments

  1. Andreas · June 29, 2012 Reply

    Där prickade ni briefen ordentligt ;-) Inte nog med det… väldigt fina bakom-scenen-bilder. Snyggt!

  2. Therese · August 1, 2012 Reply

    Supercoooooool! Well done!

  3. Sneak peek of JO! Models Fashion project | JENNY JACOBSSONJENNY JACOBSSON · April 13, 2013 Reply

    […] is a sneak peek of our studio session yesterday. Watch out for the upcoming stop motion video to be released in late June! And of course more Behind the Scenes […]

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