JO! Models Fashion Project

JO! Models Fashion Project

We got a fashion assignment from JO! Models to create a still image and video campaign at the prospect of the upcoming relaunch and rebranding of the company, former ModelOne. Also, we were creating shots for the model’s portfolio.

A few weeks ago I posted a sneak peak of the session.

IMAGE AND PROJECT BRIEF
Stop motion video and collage:
Dynamic, movement, high energy. Cool, streety, sexy, rock’n roll…

Portfolio images:
usable and diverse

Collage connected to the video:

Portfolio images for Emma:

Some more Behind the Scenes footage of our studio session:

Photography and post production: Jenny Jacobsson, Joacim Schwartz, Morten Clausen, Nadim Elazzeh, Pernilla Skoglund
Project leader/creative director: Per Zennström
Stylist and client: Jennie Bramer
Make up & hair: Jeanette Rokas of Rokas Prestige
Model: Emma of JO! Models

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Sneak peek of JO! Models Fashion project

Sneak peek of JO! Models Fashion project

This week we are excited to start the fashion weeks at Fotoskolan, a project where we are working with fashion photographer Per Zennström as project leader/creative director. The assignment is from JO! Models and we are to create a still image and video campaign at the prospect of the upcoming relaunch and rebranding of the company.

Here is a sneak peek of our studio session yesterday. Watch out for the upcoming stop motion video to be released in late June! And of course more Behind the Scenes footage….

PS. Working with spray paint in a secluded environment is NOT to be recommended…

MY TIP FOR FURTHER READING! JO! Models, model, fashion, agency, Fotoskolan Göteborg, fashion workshop, Göteborg, studioCurious about the result? Check out the stop motion video, collage, portfolio images for Emma and even more Behind the Scenes shots!

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