IPA (International Photography Awards) 2014 – Advertising/Fashion Category – Honorable Mention

IPA (International Photography Awards) 2014 – Advertising/Fashion Category – Honorable Mention

“Our mission is to salute the achievements of the world’s finest photographers, to discover new and emerging talent, and to promote the appreciation of photography.”
IPA ~ int’l photography awards ~

IPA (International Photography Awards) creates one of the most ambitious and comprehensive competitions in the photography world today, conducting an annual competition for professional, non-professional, and student photographers on a global scale.

On September 30, 2014 the International Photography Awards competition (IPA) announced Category Winners of 2014 Competition!

“This year, IPA received over 27000 submissions from 104 countries across the globe and is pleased to declare that Jenny Jacobsson was awarded Honorable Mention in a Advertising – Fashion Category in the 2014 International Photography Awards (IPA) Competition for the winning entry ‘The space that is and isn’t – I’.”

IPA International Photography Awards - Jenny Jacobsson in Advertising Fashion


Selection from the series The space that is and isn’t

My submission comes from the conceptual editorial I shot for the fashion collection ‘The space that is and isn’t’ by designer Emelie Arvidsson. Check out the whole editorial, published with fantastic Papercut Magazine!

 


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Fashion editorial in Papercut Magazine

Fashion editorial in Papercut Magazine

I’m so happy to say that the fantastic Papercut Magazine published my fashion editorial ‘The space that is and isn’t’ this month!  The series is showcasing the collection made by fashion designer Emelie Arvidsson with whom I’ve had the honor of having a fantastic collaboration with.

fashion, editorial, Göteborg, mode, conceptual, futuristic,

fashion, editorial, Göteborg, mode, conceptual, futuristic,

fashion, editorial, Göteborg, mode, conceptual, futuristic,

fashion, editorial, Göteborg, mode, conceptual, futuristic,

fashion, editorial, Göteborg, mode, conceptual, futuristic,

fashion, editorial, Göteborg, mode, conceptual, futuristic,

You can see the full feature over at Papercut’s website.



Futuristic, storytelling, fashion shoot. Mode, Göteborg

I’m also THRILLED to say the main image for the editorial, ‘The space that is and isn’t – I’ (above) won the prestigous international One Eyeland Photography Awards 2013 – category Advertising | Fashion. Read more about the win!



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photography | JENNY JACOBSSON
designer & styling | EMELIE ARVIDSSON
model | ELLEN BRANTEMO
hair & make-up | LINNEA ARVIDSSON
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Winner of international One Eyeland Awards, category Advertising – Fashion

Winner of international One Eyeland Awards, category Advertising – Fashion

I’m deeply honored to announce that I’ve won my first international award in the fantastic and prestigious One Eyeland Photography Awards, 2013. My image participated in the category Advertising – Fashion and I won Silver (no Gold announced). The images of my fellow finalists were absolutely stunning, so a big congratulations to all of you!

conceptual, fashion, futuristic, Göteborg, Gothenburg, konceptuell, mode, Sweden, one eyeland awards

conceptual, fashion, futuristic, Göteborg, Gothenburg, konceptuell, mode, Sweden, one eyeland awards

conceptual, fashion, futuristic, Göteborg, Gothenburg, konceptuell, mode, Sweden, one eyeland awards

conceptual, fashion, futuristic, Göteborg, Gothenburg, konceptuell, mode, Sweden, one eyeland awards

One Eyeland Awards is one of the largest photography awards and the standard is incredibly high, so I’m very proud that my work was chosen by the international community of my peers from around the world. Thank you so much.

Also, a HUGE thank you to designer Emelie Arvidsson, model Ellen Brantemo and to Make Up Artist Linnea Arvidsson for your amazing job!

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The winning image is the main image of the conceptual editorial I shot for the fashion collection ‘The space that is and isn’t’ by designer Emelie Arvidsson. Check out the whole editorial, published with fantastic Papercut Magazine!
 

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The making of the fashion editorial ‘END OF LINE’ in Unfolded Magazine

The making of the fashion editorial ‘END OF LINE’ in Unfolded Magazine

I’m excited to present to you the editorial ‘End of line’ (larger images), created for the fashion collection made by designer Emelie Arvidsson and published in the London magazine Unfolded Magazine. After the successful collaboration with the fashion story for Emelie’s previous collection ‘The space that is and isn’t’ the aim was to create a new story, strong on its own but with an alluding connection between the two collections. 

BtS, Behind the Scenes, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson

CONCEPTUAL BRIEF AND PLANNING

Two months before the planned shoot I met up with Emelie over a cup of coffee to talk through the background of the collection, discuss the brief and to settle on a creative goal. Emelie showed me the artistic development for her concept and we talked through inspirations and important things to highlight.

The focus of the collection is lines that are a fundamental part of visual perception and Emelie’s aim was to investigate the dynamics of straight lines through experimental construction of dress. It is obvious how lines are a crucial part of the construction and the striving and direction is truly important. I picked up on Emelie’s explanation that line compositions can provide strong dynamics given it’s put in relation to body and movement and I wanted to incorporate that into the story.

moodboard, BtS, Behind the Scenes, fashion, editorial, conceptual, futuristic, mode, Göteborg, Emelie Arvidsson

Emelie’s moodboard


The brief had similar grounds as for the previous ‘The space that is and isn’t’ project and a futuristic setting with clear visual space/void, concrete/asphalt and strong shape was once again incorporated into the moodboard. Playing with the name of the collection, ‘End of line’, investigation of the dynamics of straight lines continues through the editorial, transferring the collection and the story into the futuristic setting that alludes to what inspired the collection. Bringing the characters and clothes into a somewhat post-apocalyptic setting, the search for the end of line continues.

The editorial was published in Unfolded Magazine – Issue 16, 2013 where my spread is on pages 10-19.

BEHIND THE SCENES OF PREP AND SHOOT

After thorough location scouting and scetching and approving image ideas, the fantastic team met up early one summer morning for prep and make-up before taking off to the old abandoned airfield of ‘Torslanda gamla flygfält’, just outside Gothenburg (Göteborg):

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Photography | JENNY JACOBSSON
Designer and Styling | EMELIE ARVIDSSON
Model | from MODELLINK
Hair and Make-up | LINNEA ARVIDSSON
Assistant | JOHAN TORSELL

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BtS, make up, Behind the Scenes, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson
BtS, make up, Behind the Scenes, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson
BtS, make up, Behind the Scenes, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson
BtS, hair, make up, Behind the Scenes, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson

For the story, a harsh sun leaving no mercy for the long walk ahead, was what I wished for so I was really pleased with the weather that day. Especially considering that you can never be sure what our west coast city will bring. Although, it was windy as usual, but of course we were prepared with cover ups to resist the cold. While the girls were preparing the final things before the first part of the shoot….



BtS, Behind the Scenes, Torslanda flygfält, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson


…Johan got some time to enjoy the sun 😉



BtS, Behind the Scenes, Torslanda flygfält, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson
BtS, Behind the Scenes, Torslanda flygfält, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson


The story begins with the two characters leaving a city, now completely abandoned and empty, on their journey searching for the end of line. For the first image we wanted a bit of a birds eye view, later on making the city visible in the far distance. I must say I’m no fan of heights or ladders, but by getting absorbed by shooting I completely forgot about my fears and instead I was having a lovely time up there.



BtS, Behind the Scenes, Torslanda flygfält, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson
BtS, Behind the Scenes, Torslanda flygfält, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson

Johan did a great job with directing the light with the reflector and Linnea and Emelie were constantly on their toes, trying to fight the effect of the wind on hair and make-up.



BtS, Behind the Scenes, Torslanda flygfält, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson



The result of the day, and thereafter the many many hours of image processing behind the computer to enhance and convey the story we had planned for, has gotten such a wonderful response and I’m so grateful of the team, together making it all happen. I surely hope you will like our fashion story!



BtS, Behind the Scenes, Torslanda flygfält, fashion, editorial, conceptual, Modellink, futuristic, mode, Göteborg, Emelie Arvidsson
The team! From left: Linnea Arvidsson, model from MODELLINK, Jenny Jacobsson, Emelie Arvidsson, Johan Torsell

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JO! Models Fashion Project

JO! Models Fashion Project

We got a fashion assignment from JO! Models to create a still image and video campaign at the prospect of the upcoming relaunch and rebranding of the company, former ModelOne. Also, we were creating shots for the model’s portfolio.

A few weeks ago I posted a sneak peak of the session.

IMAGE AND PROJECT BRIEF
Stop motion video and collage:
Dynamic, movement, high energy. Cool, streety, sexy, rock’n roll…

Portfolio images:
usable and diverse

Collage connected to the video:

Portfolio images for Emma:

Some more Behind the Scenes footage of our studio session:

Photography and post production: Jenny Jacobsson, Joacim Schwartz, Morten Clausen, Nadim Elazzeh, Pernilla Skoglund
Project leader/creative director: Per Zennström
Stylist and client: Jennie Bramer
Make up & hair: Jeanette Rokas of Rokas Prestige
Model: Emma of JO! Models

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Sneak peek of JO! Models Fashion project

Sneak peek of JO! Models Fashion project

This week we are excited to start the fashion weeks at Fotoskolan, a project where we are working with fashion photographer Per Zennström as project leader/creative director. The assignment is from JO! Models and we are to create a still image and video campaign at the prospect of the upcoming relaunch and rebranding of the company.

Here is a sneak peek of our studio session yesterday. Watch out for the upcoming stop motion video to be released in late June! And of course more Behind the Scenes footage….

PS. Working with spray paint in a secluded environment is NOT to be recommended…

MY TIP FOR FURTHER READING! JO! Models, model, fashion, agency, Fotoskolan Göteborg, fashion workshop, Göteborg, studioCurious about the result? Check out the stop motion video, collage, portfolio images for Emma and even more Behind the Scenes shots!

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